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Marketing: Director of Communications

The Details

Mashable is seeking a Director of Communications to join our growing marketing team. We are in search of a driven, creative, and strategic person who is passionate about building an iconic brand and telling stories. This ideal candidate will be an execution-oriented professional who can develop and drive Mashable’s PR and Communications strategy. She/he will focus on driving our communications strategy, media relations, press inquiries and opportunities, broadcast appearances and external messaging. She/he also will work closely with our Marketing and Experiential teams, as well as other groups across the company, to ensure we’re represented at relevant industry events and in market. This position is based in our New York headquarters and reports directly to the SVP of Marketing.  

The Day to Day

  • In conjunction with internal marketing counterparts and the Leadership team, develop, manage and track a well-integrated communications strategy for the Mashable brand to continue to grow its global presence and audience
  • Collaborate with internal teams to develop a strategic messaging calendar, incorporating Mashable tentpoles, roll-outs, and content strategy
  • Manage and direct all aspects of corporate communications, media relations and press inquiries
  • Work closely with marketing counterparts and senior executive team on internal and external messaging
  • Maintain senior contacts with press, conference executives and media partners
  • Work closely with our executive and editorial talent on preparation and training for press, speaking and broadcast opportunities
  • Develop a strong understanding of talent across the Mashable team and their expertise to determine the best person to represent Mashable on various topics
  • Draft and oversee distribution of all press releases for Mashable
  • Partner with Director of Marketing on all announcements and product and partnership releases
  • Partner with Director of Experiential on all Mashable branded and sponsored events
  • Understand the Mashable audience and various stakeholders including but not limited to our board of directors, investors and business partners
  • Leverage superior networking abilities to make sure Mashable always has a seat at the right tables
  • Understand broader industry trends and work with the SVP of Marketing and the Leadership team to help identify and prioritize audience and stakeholder needs

Must Haves

  • Bachelor’s degree in PR, communications or a related field
  • Minimum 6 years of PR and communications experience preferably in digital media or television
  • Proven track record as player/coach - both providing thought leadership and insights while supporting corporate strategic objectives and rolling up your sleeves
  • Thorough understanding of brand and consumer marketing
  • The ability to own and drive project schedules from start to finish, including managing peers and individuals senior to you
  • Excellent relationship management skills and the ability to build a community of advocates
  • Excellent presentation, written and communication skills
  • In-depth knowledge of the media landscape
  • Independent and self-motivated 
  • Ability to work in a collaborative environment
  • Knowledge or relevant marketing tools and platforms
  • Understanding of design and aesthetics
  • Ability to be flexible with work hours in a fast paced environment
  • Comfortable working with senior level leaders and executives on a regular basis

About Mashable

Mashable is a media and entertainment company for superfans. We're not for the casually curious. Our proprietary Velocity technology suite gives us the unique ability to combine creativity with data. Our entertainment series and editorial coverage are smart, clever, ambitious, in-depth and first. We devour culture and tech. Our ideas shape the future and we speak to the early adopters who obsess with us around the globe.

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